The Occidentalization of the Moroccan Cultural Status Quo between Negation and Negotiation in the Film of 'Asifa Abi'
Sr No:
Page No:
1-5
Language:
English
Authors:
Kawtar Ettour*
Received:
2025-07-12
Accepted:
2025-10-24
Published Date:
2025-12-01
Abstract:
It's commonly argued that the Moroccan culture is a huge conceptual and performative gamut that epitomizes a set of
specific living conditions along with the way of epiphanizing and regulating their minutiae to the constant needs of the Moroccan
being. It's a medium through which the individual assimilates, interprets and practicalizes a routine that adapts to the normative codes
of their societal engagement, political mechanization, geographical distribution and economic investment. That's why each culture is
distinguished by a sui generis quiddity that inherently depends on how individuals build up consistent convictions and aspirations visà-vis the socio-cultural milieu to which they belong. In fact, the interpretation of a particular culture can be mediated and mediatized
by different platforms through which we extract different anthropological and epistemological means of difference, diversity and to
some extent differentiation or différance. For instance, one of the major tenets which are highly evident and critical for such promotion
is the films. Each film is considered as an imaginative and to some extent realistic gambit that illustrates the evidence of a specific
human cause either in its objective, subjective or neutral means. This perspective is insistently approximated by the Moroccan film of
'Asifa Abi' where we relate to the causes, circumstances and ramifications of a culture shock between the Moroccan traditional
heritage and the French modernist lifestyle. The film exposes it as modernist more than modern due to its implicit theoretical approach
of different make-beliefs which can be exposed as the grand-narratives of the contemporary world. It brings us to trace a non-mimetic
perlustration where the film-maker designs a comparative study between two modes of living, and thus relating their mechanical
materialism and evolutionary paradigms to the audience's speculation, reflexivity and introspection. Then, this paper is an in-between
engagement that deepens the deconstruction of culture as a huge liminal space where structural and ideological barricades are mainly
meant to join and overlap rather than blur and fix to perlustrate the personal and socio-political criteria through which the human
nature substitutes their epiphany and sensibility vis-à-vis the cosmological tendency of their ongoing life.
Keywords:
Ettour, K. (2025). The Occidentalization of the Moroccan Cultural Status Quo between Negation and Negotiation in the Film of 'Asifa Abi'. MRS Journal of Arts, Humanities and Literature, 2 (11)1-5.