This study examines the transformations caused by digitalization in the social level from the perspective of public law, and discusses the effects of social media platforms on individual identity construction and digital public space. In particular, the identity presentations of the individual through social media within the framework of the concept of “digital persona” Psychodynamic processes have been evaluated in the context of social acceptance mechanisms and legal limits. Theoretical approaches such as Jung, Goffman, Freud, Adler and Habermas have provided an analytical ground to understand what kind of effects of digital representations have on the individual and collective level.Within the scope of the study, it was found that the personnel structured in digital environments shaped not only the psychological existence of the individual, but also the public visibility and legal responsibility. How these representations intersect with constitutional principles such as freedom of expression, hate speech, personality rights, privacy and disinformation; The Constitution of the Republic of Türkiye was examined in the light of national arrangements such as KVKK and TPC and the case -law of the ECtHR and the Constitutional Court. However, in the study, how digital personnel can direct public policies through social media -based mass reactions were analyzed through current exemplary events.