The usefulness of Instagram as a Marketing Platform in Promoting Small-Scale Clothing Businesses in the Kariakoo International Market in Tanzania
Sr No:
Page No:
17-24
Language:
English
Authors:
Janeth O Mashindano, George Julius Babune*
Received:
2024-11-23
Accepted:
2024-12-03
Published Date:
2024-12-05
Abstract:
T桩猠獴畤礠敶慬畡瑥猠瑨攠畳敦畬湥獳映䥮獴慧牡洠慳瑲慴敧楣慲步瑩湧ഊ灬慴景牭潲湨慮捩湧畳瑯浥爠敮条来浥湴浯湧浡汬捡汥汯瑨楮朠扵獩湥獳敳ഊ楮⁴桥⁋慲楡歯漠䵡牫整Ⱐ呡湺慮楡⸠䥴硰汯牥猠瑨攠畳敳映䥮獴慧牡洠楮汯瑨楮服畳楮敳獥猬浰汯祩湧⁰慲瑩慬汹楸敤整桯摳灰牯慣栠瑨慴湴敧牡瑥猠扯瑨ഊ摥獣物灴楶攠慮搠煵慬楴慴楶攠瑥捨湩煵敳⸠啳楮朠愠摥獣物灴楶攠牥獥慲捨敳楧測慴愠睥牥ഊ条瑨敲敤牯洠㌹㐠牡湤潭汹敬散瑥搠捬潴桩湧畳楮敳獥猠瑨牯畧栠獥汦ⵡ摭楮楳瑥牥損ੱ略獴楯湮慩牥猠慮搠獥浩瑲畣瑵牥搠楮瑥牶楥睳⸠周攠慮慬祳楳Ⱐ捯湤畣瑥搠畳楮服敳捲楰瑩癥瑡瑩獴楣猬敶敡汥搠瑨慴畳瑯浥爠敮条来浥湴⁴桲潵杨⁉湳瑡杲慭猠畳敦畬ഊ景爠瑨攠杲潷瑨映瑨敳攠扵獩湥獳敳⸠周攠晩湤楮杳畧来獴⁴桡琠䥮獴慧牡洠楳渠敦晥捴楶攍੭慲步瑩湧⁴潯氠景爠景獴敲楮朠扵獩湥獳牯睴栠慮搠摥癥汯灭敮琠楮⁴桥潭灥瑩瑩癥ഊ敮癩牯湭敮琠潦⁴桥⁋慲楡歯漠䵡牫整⸠周攠獴畤礠牥捯浭敮摳⁴桡琠獭慬氭獣慬攠捬潴桩湧ഊ扵獩湥獳敳灴業楺攠瑨敩爠䥮獴慧牡洠浡牫整楮朠獴牡瑥杩敳⁴桲潵杨⁴慲来瑥搬潮獩獴敮琬ഊ慮搠扲慮搭慬楧湥搠捯浭畮楣慴楯渠瑯湨慮捥畳瑯浥爠敮条来浥湴Ⱐ浡牫整ഊ灲敳敮捥Ⱐ慮搠捯浰整楴楶攠慤癡湴慧攮
Keywords:
Customer Engagement, Instagram Small-Scale Clothing Businesses, Kariakoo Market, & Business Growth